In Australia, EOFY sales typically kick off in late May, with teasers popping up mid‑May and the real feeding frenzy landing through June. By the last two weeks of June, retailers are shifting stock like their lives depend on it, and it all screeches to a halt on 30 June at midnight. In 2023 it followed the same script—early promos late May, then wall‑to‑wall deals in June. If you’re bargain-hunting, keep your eyes peeled from mid‑May and clear the calendar for that late‑June sprint.
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